Discover wellbeing for perfectly nourished hair, brilliant and shiny color and an outstandingly even & secure tan.
Sun, wind, salt air, ultraviolet rays, chlorine and sand are the principal causes of dry hair, fading color and dehydrated skin. The ITELY Hairfashion research laboratories have developed an exclusive treatment rich in natural ingredients: Aloe Vera, Shea Butter, Sun Flower Oil and Jojoba Oil specific for the
BEAUTY AND WELLBEING OF BODY AND HAIR UNDER THE SUN.
RESULTS ARE VISIBLE RIGHT AWAY: moisturized and silky hair, bright and protected color at all times, protected & moisturized skin and long-lasting, safe tanning.
After-sun hydrating shampoo, perfect for eliminating salt and sand. The formula is enhanced with sunflower seed extract which has an anti-oxidant, hydrating effect whilst protecting hair color. TO USE: apply to wet hair, massage and rinse. Follow up with Beach Balm conditioner..
After-sun moisturising conditioner based on sun flower seed extract with anti- oxidant, hydrating properties, protecting hair colour, leaving it shiny and silky. TO USE: apply after shampooing; leave in for 2-3 minutes and then, rinse.
Biphasic spray with jojoba oil and plant-based keratin. Protects hair from sun, chlorine & sea salt. TO USE: apply before and every two hours during sun exposure. SHAKE WELL BEFORE USE.
Nourishing after-sun lotion with innovative formula based on shea butter, bisabolol, calendula and camomile with noted calming and moisturizing properties, leaving skin soft and as smooth as silk. TO USE: spread evenly over the entire body and massage until completely absorbed.